IRC Labels & Coupon Labels

More than ever, customers are using coupons to save money—43% of consumers say they are looking to increase their coupon use. With one of the highest redemption rates among all coupon types, instant redeemable coupon labels (a.k.a. IRC labels) are a great way to reach customers. Those consumers, many of whom make purchasing decisions at the retail shelf, love the convenience of IRC labels.

If you’re looking to switch customers to your product, or if you want to help build brand loyalty, coupon labels might be just the solution you need. Give your retail products a strong competitive advantage with IRCs and coupon labels from Labels West. Request a quote or contact us today.

Custom IRC Coupon Labels for Your Unique Products

All layers of your coupon labels can have full color images, copy, variable data, and/or other print. For dry peel or “peel here” IRC labels, we can print on the face of the label, the back of the face, and the base label for an endless number of design possibilities. Folding coupon labels can also be printed on all layers/panels.

Full-Color Printing & Custom Shapes

We can print your instant redeemable coupon labels with up to twelve (12) total colors. For the shape of your labels, you can choose from one of our existing dies or create a custom shape to fit your project. No matter what look you need for your IRC coupon labels, from simple two-color folding coupons to complex multi-panel IRC labels with variable data, we have the equipment for the job.

Easy to Remove & Redeem

Labels West’s IRC labels feature a clean, easy-release top layer that leaves no residue. The back of the removable piece is easy to write on with a pen—perfect for mail-in redemptions or other promotions. Thanks to perforated wings, folding coupon labels are easy to remove cleanly from the product.

IRC Coupon Material & Adhesive Options

Because the function of your IRC labels is just as important as their form, we’ll work with you from start to finish to find the right material and construction for your end-use application. All styles of coupon labels can be printed on a clear base or a white base. To go beyond dry grocery and health and beauty shelves, we offer all-temp adhesives that withstand cooler and freezer conditions.

The Experts in Custom IRC Labels

No one does custom IRC labels like Labels West. Request a quote or contact us today to discuss instant redeemable coupon labels for your products.

Application Ideas for Coupon Labels

  • Discounts on dry grocery, health & beauty, cleaning supplies, dairy, meat, and frozen products
  • Cross selling/promoting other products
  • Rebates for games, movies, or electronics
  • Interactive game pieces to drive traffic to your website or increase customer engagement
  • On-pack promotions
  • Additional languages

Technical Options for IRC Labels

  • Full-color printing in up to twelve (12) colors
  • Standard and custom shapes and sizes
  • Printing on face, back of face, and base for IRC coupons & all panels for folding coupons
  • Custom constructions available for unique label projects




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